Tesla turns to Turo to boost adoption of Full Self-Driving (Supervised)

Car rental giant Turo will start advertising which Teslas on its marketplace are outfitted with the automaker’s advanced driver assistance system, Full Self-Driving (Supervised) — or FSD, a collaboration that could boost further adoption of the driving software.

The Core Event

Eligible Turo “hosts” who rent out their cars on the platform will also receive a free one-month trial of FSD.

Key Facts

Car rental giant Turo will start advertising which Teslas on its marketplace are outfitted with the automaker’s advanced driver assistance system, Full Self-Driving (Supervised) — or FSD, a collaboration that could boost further adoption of the driving software.

Context & Significance

Eligible Turo “hosts” who rent out their cars on the platform will also receive a free one-month trial of FSD.

Outlook

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