Ford launches a 'privacy promise' and explains how and why it uses customer data

As Ford prepares to launch a new generation of connected cars, the automaker is making a public promise about how it will handle that information.

The Core Event

The company unveiled on Monday what it calls a “privacy promise” — an “explicit commitment” to keep customers’ vehicle data safe and give them control over what they share.

Key Facts

As Ford prepares to launch a new generation of connected cars, the automaker is making a public promise about how it will handle that information.

Context & Significance

The company unveiled on Monday what it calls a “privacy promise” — an “explicit commitment” to keep customers’ vehicle data safe and give them control over what they share.

Outlook

Stay updated with continuous reporting from TechCrunch.