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Breaking 1 of 5

Apple’s HomeView ad is confusing to everyone except parents

Nothing like a little family togetherness in the morning.

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What Happened 2 of 5

The Core Event

Image: Apple Apple's ad introducing its new HomeView smart display is a little unusual.

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Details 3 of 5

Key Facts

It's fast-paced and unruly, depicting a family of five as they rush through the morning routine.

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Tech 4 of 5

Context & Significance

There's yelling and mess, misplaced keys and discarded eggshells.

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Takeaway 5 of 5

Outlook

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